Case study
HOW A LAW FIRM CUT COST PER QUALIFIED CASE BY 42% USING TIKTOK
Project length
12 months
Project length
12 months
Company size
50 employees
Company size
50 employees
industry
E-com
industry
E-com
Views generated
SEO
Views generated
SEO
Case study
HOW A LAW FIRM CUT COST PER QUALIFIED CASE BY 42% USING TIKTOK
Project length
12 months
Company size
50 employees
industry
E-com
Views generated
SEO
$2M+ Sales Generated
50M+ Views
39% Lower CPA
Summary
This national law firm came to us struggling with high ad costs and low-quality leads. They had run ads before, but with generic creative, poor targeting, and zero backend strategy.
We stepped in to take over their media buying and creative production, rebuilt their funnel, and launched a multi-platform campaign focused on local lead quality and conversion rate.
Summary
This national law firm came to us struggling with high ad costs and low-quality leads. They had run ads before, but with generic creative, poor targeting, and zero backend strategy.
We stepped in to take over their media buying and creative production, rebuilt their funnel, and launched a multi-platform campaign focused on local lead quality and conversion rate.
Summary
This national law firm came to us struggling with high ad costs and low-quality leads. They had run ads before, but with generic creative, poor targeting, and zero backend strategy.
We stepped in to take over their media buying and creative production, rebuilt their funnel, and launched a multi-platform campaign focused on local lead quality and conversion rate.
Results
Within the first 60 days, the firm saw a 42% reduction in cost per qualified case while increasing overall case volume by more than 2×.
More importantly, the quality of conversations improved.
Approximately 70% of booked calls showed up, and the firm closed around 40% of qualified prospects sent through the system.
The biggest shift wasn’t traffic, it was filtering.
By using TikTok ads designed to pre-qualify prospects before contact, the firm was able to focus its time on people who were actually eligible, motivated, and ready to move forward.
Results
Within the first 60 days, the firm saw a 42% reduction in cost per qualified case while increasing overall case volume by more than 2×.
More importantly, the quality of conversations improved.
Approximately 70% of booked calls showed up, and the firm closed around 40% of qualified prospects sent through the system.
The biggest shift wasn’t traffic, it was filtering.
By using TikTok ads designed to pre-qualify prospects before contact, the firm was able to focus its time on people who were actually eligible, motivated, and ready to move forward.
Results
Within the first 60 days, the firm saw a 42% reduction in cost per qualified case while increasing overall case volume by more than 2×.
More importantly, the quality of conversations improved.
Approximately 70% of booked calls showed up, and the firm closed around 40% of qualified prospects sent through the system.
The biggest shift wasn’t traffic, it was filtering.
By using TikTok ads designed to pre-qualify prospects before contact, the firm was able to focus its time on people who were actually eligible, motivated, and ready to move forward.
Let’s Launch your Growth Engine
Book a strategy call today. We’ll audit your funnel and build what’s missing.
© QA Media Group. All rights reserved.
Let’s Launch your Growth Engine
Book a strategy call today. We’ll audit your funnel and build what’s missing.
© QA Media Group. All rights reserved.
Let’s Launch your Growth Engine
Book a strategy call today. We’ll audit your funnel and build what’s missing.
© QA Media Group. All rights reserved.